Just Do It : The I-Conic Approach to Lifestyle Coaching

hugh anthony, certified lifestyle speaker · author · lifestyle coach


Nike® all rights reserved

The process of becoming your best self is guided by you; harnessing your experiences through learning, training and coaching along with some measure of creativity and imagination.”

– Hugh Anthony

It was Winter 1992 with bated breath that I anticipated the annual swimsuit issue of the now world famous magazine. There was a mystery about which supermodel would grace the cover of this coveted issue of the popular glossy magazine!! Yes, this magazine had record sales of over one million, not only because it was the most anticipated issue, it was every man’s dream and every woman’s envy. The supermodel that made the cover of that issue of the magazine Dina Specter expressed:

“…. should excite tons of readers who giddily await the glossy’s once-a-year release featuring page after page of barely-dressed models on beaches.”

Related Article


The magazine under the direction of its first editor, Jule Campbell former fashion writer and reporter, transformed the publication from a provocative glossy featuring a few bikini-clad women into a commercial behemoth and the first magazine with circulation over one million to win the National Magazine Award for General Excellence twice. Its swimsuit issue, which has been published since 1964, is now an annual publishing event that generates its own television shows, videos and calendars… You have figured it now….it is Sports Illustrated (SI) Swimsuit edition.

kathy-ireland-sports-illustrated-swim-1992-cover (1)

Sports Illustrated® Magazine all rights reserved.

You might be asking – What does SI have to do with the title of this article or how it relates to you? Well, that is where I first read the powerful and iconic Nike advertisement – JUST DO IT. With its powerful narrative, the ad espoused the authentic character of Nike’s brand values and purpose. It radiated a vibe, an energy and an iconic feel as that was so symbolic….as captured in the following quotation

“…it must evoke transcendent qualities of human soulfulness. And to do that it has to express deep insight into its unique purpose in the world.”

Derrick Conlon

That issue of the SI magazine with its powerful and iconic ad, with its strategic narrative from Nike – Just DO IT is a special kind of story. It espoused Nike’s essence as a company and provided a pathway for me to ask who am I as an individual? Where you’ve been, where you are, and where you are going? How I believe value is created and what I valued in relationships. That iconic ad provoked candor and thought -it challenged and explained why I existed and what made me unique. It challenged me to get uncomfortable and do extraordinary things – it beckoned me to JUST DO IT. Nike’s mission is “to bring inspiration and innovation to every athlete in the world.” What makes this a shared purpose is that Nike actively encourages people to inspire each other. Nike’s “Just Do It” slogan is a key part of its narrative and the very influence on my being and what I do for my clients the world over.


Nike® All Rights reserved

Albeit, two decades later, I have the ad still and it has inspired me to do great things, the great inspiration by being the Co-Founder of Consulate | Milieu® a boutique lifestyle firm based in Toronto, Canada, an outlet through which we offer our I-Conic Approach Lifestyle Coaching™ program that builds on the powerful circles of influence that is your lifestyle which we explore and help you curate.

Melding the SI Swimsuit edition and that powerful Nike ad, I am excited to remind you that – your life is your gift, how you share it in a meaningful, positive and rewarding way with others in an authentic manner through inspired living is your lifestyle the essence of our I-Conic Approach Lifestyle Coaching™ program.

Your life experiences all contribute to the mosaic that creates a soul stretching, empowering and transformative way of being that provides a blueprint for inspired and focused living. The I-Conic Approach Lifestyle Coaching™ program is designed to engage you to expect, in an agile, concise and purely conversational tones capturing the voices gleaned with intentionality, which will create the quilt that becomes the premise upon which you strengthen the values that hold you as an individual together, celebrate your abilities, the essence of your existence, and provide a resounding affirmation of being self-aware, deeply connected, emotionally attuned, emotionally wired, and authentically understood.

The I-Conic Approach Lifestyle Coaching™ program is built on a deep value proposition and strategic narrative that intersects three core aspects of your life and their influences:

  • Exploration of Unresolved Expectations – The understanding of self and the unmet expectations and/or needs that create social tensions which are psycho-emotional that requires ownership to resolve.
  • Standing in the Truth of Who You Are – What are the things that bring meaning and truth that fuels your reasons for living versus existing?
  • The Narrative Circle – A collaborative approach to creating narratives in a holistic manner that encapsulates and connect specific desires, goals and unmet need in a way that creates pathways to authentically address the essence of your ideal lifestyle.

The cornerstone the I-Conic Approach Lifestyle Coaching™ program will assist you with curating your lifestyle – as a purposeful narrative – from your collective experiences. This purposeful narrative is the outcome meaningful reflections, understanding and engaging conversations that you will share with others. The outcome will be powerful; it creates your lifestyle value proposition about what you have to share with the world. Or even more interestingly, your carpe diem – your mission about now and what you will do for the world. This now becomes the journey for your life’s work that inspires you to be transformative and engaging throughout your encounters. The I-Conic Approach Lifestyle Coaching™ program fosters a shared sense of purpose that is focused on the strategic and meaningful relationships that augment your energies on being a collaborator to a co-creator.
Your role as a collaborator and co-creator emerges from your awareness of your responsibility to learn how to live an inspired, focused, empowered, strategic, transformative, youthful, lifestyle that is exuberant with mindfulness, to ensure that you connect with your authentic self at all times.

We are hosting the I-Conic Approach Lifestyle Coaching™ Workshop in a number of global cities. This workshop is designed to show you exactly how to create your lifestyle value proposition – what you want to do for the world, by having an understanding of the journey that you are on. Furthermore, how you can connect your clientele by having a shared purpose and a value-proposition that enhances the relationship from consumer to co-creator in your business and creative endeavour.

For this workshop space is limited. The workshop is designed only for creative and transitioning professionals – entrepreneurs, technopreneur, authors, coaches, consultants and creatives – who already have their own business but are struggling to get the desired clientele to offer value and experience lifestyle they deserve. If this sounds like something you want to do, you can find out how to get access by clicking here:


This workshop is designed as a live training experience. Building on your expectations and move you from success to significance.

First of all, we don’t give you ‘theory’. We teach you the exact methods to successfully create value, attract not just more clients, but the right ones, so you can be sure to create and offer value to your clientele both as a lifestyle and a profession.



Hugh Anthony is a certified lifestyle speaker, author and lifestyle coach, with interests in the creative industries, tourism and hospitality, and not-for-profit sector. He is the Co-Founder | Consulting Lifestyle Director of Consulate | Milieu® a boutique lifestyle consultancy firm in Toronto, Canada that specializes in creative, avid and exciting art-based and lifestyle projects for its diverse clientele – corporate, creative and transitioning professionals. Hugh Anthony is currently a Doctoral Researcher at the University of Waterloo, Canada where he is undertaking research on the Film Festival Industry, with his current focus being on The Role of Programming in the Film Festival Experience: Curating the Cinematic Muse.

Hugh Anthony is an enthusiastic and consummate thought leader who loves to write and is the author of the forthcoming book The Ultimate Guide to Public Speaking: 7 Steps to Professional Mastery to be published Summer 2016.


30 Things to Stop Doing to Yourself

30 Things to Stop Doing to Yourself

by Marc and Angel Hack Life | Practical Tips for Productive Living

Stop Do These Things


When you stop chasing the wrong things you give the right things a chance to catch you.

As Maria Robinson once said, “Nobody can go back and start a new beginning, but anyone can start today and make a new ending.” Nothing could be closer to the truth. But before you can begin this process of transformation you have to stop doing the things that have been holding you back.

Here are some ideas to get you started:

1. Stop spending time with the wrong people. – Life is too short to spend time with people who suck the happiness out of you. If someone wants you in their life, they’ll make room for you. You shouldn’t have to fight for a spot. Never, ever insist yourself to someone who continuously overlooks your worth. And remember, it’s not the people that stand by your side when you’re at your best, but the ones who stand beside you when you’re at your worst that are your true friends.

2. Stop running from your problems. – Face them head on. No, it won’t be easy. There is no person in the world capable of flawlessly handling every punch thrown at them. We aren’t supposed to be able to instantly solve problems. That’s not how we’re made. In fact, we’re made to get upset, sad, hurt, stumble and fall. Because that’s the whole purpose of living – to face problems, learn, adapt, and solve them over the course of time. This is what ultimately molds us into the person we become.

3. Stop lying to yourself. – You can lie to anyone else in the world, but you can’t lie to yourself. Our lives improve only when we take chances, and the first and most difficult chance we can take is to be honest with ourselves.

4. Stop putting your own needs on the back burner. – The most painful thing is losing yourself in the process of loving someone too much, and forgetting that you are special too. Yes, help others; but help yourself too. If there was ever a moment to follow your passion and do something that matters to you, that moment is now.

5. Stop trying to be someone you’re not. – One of the greatest challenges in life is being yourself in a world that’s trying to make you likeeveryone else. Someone will always be prettier, someone will always be smarter, someone will always be younger, but they will never be you. Don’t change so people will like you. Be yourself and the right people will love the real you.

6. Stop trying to hold onto the past. – You can’t start the next chapter of your life if you keep re-reading your last one.

7. Stop being scared to make a mistake. – Doing something and getting it wrong is at least ten times more productive than doing nothing. Every success has a trail of failures behind it, and every failure is leading towards success. You end up regretting the things you did NOT do far more than the things you did.

8. Stop berating yourself for old mistakes. – We may love the wrong person and cry about the wrong things, but no matter how things go wrong, one thing is for sure, mistakes help us find the person and things that are right for us. We all make mistakes, have struggles, and even regret things in our past. But you are not your mistakes, you are not your struggles, and you are here NOW with the power to shape your day and your future. Every single thing that has ever happened in your life is preparing you for a moment that is yet to come.

9. Stop trying to buy happiness. – Many of the things we desire are expensive. But the truth is, the things that really satisfy us are totally free – love, laughter and working on our passions.

10. Stop exclusively looking to others for happiness. – If you’re not happy with who you are on the inside, you won’t be happy in a long-term relationship with anyone else either. You have to create stability in your own life first before you can share it with someone else.

11. Stop being idle. – Don’t think too much or you’ll create a problem that wasn’t even there in the first place. Evaluate situations and take decisive action. You cannot change what you refuse to confront. Making progress involves risk. Period! You can’t make it to second base with your foot on first.

12. Stop thinking you’re not ready. – Nobody ever feels 100% ready when an opportunity arises. Because most great opportunities in life force us to grow beyond our comfort zones, which means we won’t feel totally comfortable at first.

13. Stop getting involved in relationships for the wrong reasons. – Relationships must be chosen wisely. It’s better to be alone than to be in bad company. There’s no need to rush. If something is meant to be, it will happen – in the right time, with the right person, and for the best reason. Fall in love when you’re ready, not when you’re lonely.

14. Stop rejecting new relationships just because old ones didn’t work. – In life you’ll realize that there is a purpose for everyone you meet. Some will test you, some will use you and some will teach you. But most importantly, some will bring out the best in you.

15. Stop trying to compete against everyone else. – Don’t worry about what others doing better than you. Concentrate on beating your own records every day. Success is a battle between YOU and YOURSELF only.

16. Stop being jealous of others. – Jealousy is the art of counting someone else’s blessings instead of your own. Ask yourself this: “What’s something I have that everyone wants?”

17. Stop complaining and feeling sorry for yourself. – Life’s curveballs are thrown for a reason – to shift your path in a direction that is meant for you. You may not see or understand everything the moment it happens, and it may be tough. But reflect back on those negative curveballs thrown at you in the past. You’ll often see that eventually they led you to a better place, person, state of mind, or situation. So smile! Let everyone know that today you are a lot stronger than you were yesterday, and you will be.

18. Stop holding grudges. – Don’t live your life with hate in your heart. You will end up hurting yourself more than the people you hate. Forgiveness is not saying, “What you did to me is okay.” It is saying, “I’m not going to let what you did to me ruin my happiness forever.” Forgiveness is the answer. let go, find peace, liberate yourself! And remember, forgiveness is not just for other people, it’s for you too. If you must, forgive yourself, move on and try to do better next time.

19. Stop letting others bring you down to their level. – Refuse to lower your standards to accommodate those who refuse to raise theirs.

20. Stop wasting time explaining yourself to others. – Your friends don’t need it and your enemies won’t believe it anyway. Just do what you know in your heart is right.

21. Stop doing the same things over and over without taking a break. – The time to take a deep breath is when you don’t have time for it. If you keep doing what you’re doing, you’ll keep getting what you’re getting. Sometimes you need to distance yourself to see things clearly.

22. Stop overlooking the beauty of small moments. – Enjoy the little things, because one day you may look back and discover they were the big things. The best portion of your life will be the small, nameless moments you spend smiling with someone who matters to you.

23. Stop trying to make things perfect. – The real world doesn’t reward perfectionists, it rewards people who get things done.

24. Stop following the path of least resistance. – Life is not easy, especially when you plan on achieving something worthwhile. Don’t take the easy way out. Do something extraordinary.

25. Stop acting like everything is fine if it isn’t. – It’s okay to fall apart for a little while. You don’t always have to pretend to be strong, and there is no need to constantly prove that everything is going well. You shouldn’t be concerned with what other people are thinking either – cry if you need to – it’s healthy to shed your tears. The sooner you do, the sooner you will be able to smile again.

26. Stop blaming others for your troubles. – The extent to which you can achieve your dreams depends on the extent to which you take responsibility for your life. When you blame others for what you’re going through, you deny responsibility – you give others power over that part of your life.

27. Stop trying to be everything to everyone. – Doing so is impossible, and trying will only burn you out. But making one person smile CAN change the world. Maybe not the whole world, but their world. So narrow your focus.

28. Stop worrying so much. – Worry will not strip tomorrow of its burdens, it will strip today of its joy. One way to check if something is worth mulling over is to ask yourself this question: “Will this matter in one year’s time? Three years? Five years?” If not, then it’s not worth worrying about.

29. Stop focusing on what you don’t want to happen. – Focus on what you do want to happen. Positive thinking is at the forefront of every great success story. If you awake every morning with the thought that something wonderful will happen in your life today, and you pay close attention, you’ll often find that you’re right.

30. Stop being ungrateful. – No matter how good or bad you have it, wake up each day thankful for your life. Someone somewhere else is desperately fighting for theirs. Instead of thinking about what you’re missing, try thinking about what you have that everyone else is missing.



Crowd Funding: A Model for Harnessing a New Generation of Innovators and Start-ups

hugh anthony, certified lifestyle speaker · author · lifestyle coach
Recently, I facilitated an event in Toronto where a filmmaker screened his film as part of an UN International day and shared his experience in producing the film during a Q&A session with the audience. A question was asked if there will be follow-up series, and the filmmaker apt expression was, yes. Having listened to his response, I then realized the project was a labour of love, so I suggested to the audience that they should join the effort to raise money through crowdfunding by making a donation through a non-profit organization.

Traditionally, enCreativeIdeastrepreneurs, innovator and professionals had to go to a bank or a lending house to get capital to start their businesses. Historically, businesses have thrived through cooperatives and non-profits the world over for ethical, social and economic ventures; and of course, family and friends providing seed money for that entrepreneurial venture. However, an augmented platform has emerged over the last decade that leverages technology and people; crowdfunding. It is now being hailed as a creative funding model for financing numerous start-up ventures.

Crowdfunding is the raising of funds through the collection of small contributions from the general public (known as the crowd) using the Internet and social media. The key to success says Catherine Clifford is to capture people’s attention and curiosity. The filmmaker’s response embodied the aforementioned, along with their interests.

There’s a growing community of people who want to support projects and ventures for ethical, social and economic causes; and will invest in them on popular sites like Kickstarter or Indiegogo, to name a few. For investors, steps have been made to have legislation in place for equity-based crowd funding, where entrepreneurs, innovators and start-up ventures are able to raise capital by selling a piece of their company online in exchange for cash in the US and Canada.

“There’s no denying that crowdfunding represents a fundamental change in the way that technologies, products and entrepreneurs are evaluated.”

Scott Steinberg, Author, The Crowdfunding Bible

In thinking about your idea, project, start-up or venture, as an innovator, entrepreneur or sociopreneur you should give consideration to the donation model you would prefer given the varying models of donation with crowdfunding, for example:Crowdfunding

i.   No Return for the Money Given Model – the project has ethical value and is good for the community.
ii.  Pre-Order Model – Pre-buying of the product for later delivery.
iii. Reward-Based Model – Augmented value or perceived satisfaction but no ownership.
iv. Equity Model – The expectation is to receive dividends or investment appreciation.

See YouTube link http://www.youtube.com/watch?v=8b5-iEnW70k

Crowdfunding is  not without its challenges (link to related article). Of note, the following are a few benefits as suggested by Mark McDonald to consider:
• You don’t have to give away control, a stake in your company, or future revenue in exchange for funding.
 • Crowdfunding your idea will force you to set achievable goals and hold you accountable for meeting them.
 • People love to share and tell their friends about projects they’ve backed and major media outlets tend to report on crowdfunding success stories.

CroCrowdfunding Ideawdfunding still requires the necessary preparatory work for the type of campaign you wish to create. Your business strategy, plans and ‘elevator pitch’ be it a YouTube video or presentation will be a critical to the success in eliciting interests that stimulates giving for your project, idea or cause.

Related Article: Ten tips for Running a Successful Crowdfunding Campaign




Raising Money Through Crowdfunding? Consider These Best Practices for Success by Catherine Clifford

The Top 5 Crowdfunding Sites for Your Next Big Idea by Mark McDonald

What is Crowdfunding? What, How, Why and When by David Khorram

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© 2013 Hugh Anthony. All rights reserved.

Speed Mentoring – Creative Tool to Engage, Elicit and Empower

hugh anthony, certified lifestyle speaker · author · lifestyle coach
“If you had ten minutes of focused interaction with a top industry professional, what would you ask?”

Speed mentoring brings together industry experts and career aspirants or professionals that enable exchange of industry relevant information. This emerges, whilst networking with a métissage of professionals with varied industry interests and experience.   Based on a speed dating model, this event offers a tremendous opportunity for networking and shared learning in an interesting and fast-paced manner.

Speed mentclockoring is an innovative, interactive, insightful, fun and creative approach to mentoring. It is a platform for connecting professionals who want to share, learn and have an opportunity to help other professionals (mentees).  It opens your eyes to the world of work (industry-specific or occupation-specific) within a given glocality through education, awareness and empowerment.  Interactively, mentors and mentees meet in a time efficient manner for focused conversations; and are timely rotated to bolster the experience.

‘Speed mentoring fosters focused, one-on-one interactions with multiple mentors that benefit both mentee and mentor.’

University of Miami

It is a light hearted interactive approach which affords professionals the opportunity to glean knowledge from a cross-sector persSM  2pective. Tips, information and insights on career choices and making decision about the future, which is now, are some of the key benefits.

Speed mentoring is a creative recruitment strategy for businesses and professionals seeking opportunities, no matter which industry or sector you work in.  Maybe you’re thinking about changing careers, or trying out a new field.  Speed mentoring affords the opportunity and time to ask the questions you, wouldn’t ask of your coworkers.  Speed mentoring events will connect you with top industry professionals, so you get the edge you need as an aspiring professional or future leader in any industry.

Benefits of Speed Mentoring

  • Preparation and Professionalismare essential to the experience. To optimize the experience mentees must be prepared with their ‘elevator pitch’ and mentors challenge is to elicit the right questions.  Your character, approach, enthusiasm, charisSM - 1ma and confidence are relevant in the exchanges.
  • Sharing and Learning – knowledge and information exchange on how to gain valuable tips to advance your career in a fun manner.
  • Focused Interaction and Engagement – one-on-one interactions with the best talent and years of relevant experience in an energetic and enjoyable setting.  Through the associated activities it is an excellent opportunity to establish and maintain a relationship.
  • Active Listening and Feedbacka tool to find out what employers are looking for; and glean professional synergies and techniques needed for success.
  • Culture – affords the participants insights on workplace culture and expectations.
  • Connectedness – Building a valuable network through social and traditional media. Participants can continue to communicate with important industry connection for guidance, insight and inspiration.

Speed mentoring builds on the skills, confidence and capabilities of the participants to create open, but focused dialogue.  It is a demonstrable experience of opportunity and willingness to learn, share and give invaluable insights and bring meaningfulness to talented professionals.

You may want to check out a related blog I wrote in March 2012 on Speed Networking; Connecting Talent, Creativity and Capital.  https://creativemagezine.wordpress.com/2012/03/31/speed-networking-connecting-talent-creativity-and-capital/



© 2013 Hugh Anthony. All rights reserved.

Social Media: Strategies and Techniques for Boosting Success

hugh anthony, certified lifestyle speaker · author · lifestyle coachSocial Media
In this brave new world of digital and social media the thoughts of how we can leverage the platforms to create success for business emerges. Interestingly, this question popped up at a creative economy summit where I facilitated a workshop on social media. How can social media help my business to grow? This question is key for aspiring and existing entrepreneurs, innovators, technopreneur and social entrepreneurs, who can appreciate the nuances of social media.

“Social media is the democratization of information, transforming people from content readers into publishers. It is the shift from a broadcast mechanism, one-to-many, to a many-to-many model, rooted in conversations between authors, people, and peers.”

Brian Solis, Author & Social Media Analyst
What’s the Future of Business – Changing the Way Business Create Experiences


Social network platformsSome of the strategies that can help your business can be simply understood from the perspective of  a SMEs (small to medium size enterprises) to conglomerates. In this digital media age, you need to have a social media platform (blogs, Facebook, LinkedIn, Twitter, YouTube and Flickr), to communicate with the rapid growing and fast-paced community of technophiles. Here are some social media strategies and techniques that can help you and your business:


o Plan Ahead – Do your research, so you can have an appreciation of your audience; and an understanding of how they would like to be communicated with. Establish what goals you want to achieve with your social media strategies. Identify the most appropriate platform to connect with your audience.


o Audience Engagement – Having defined your target audience, you will communicate with them your brand. The value-added and value-creation elements associated with it. Social media requires focused messaging and engagement in a specialized manner, given the platform.

o Content Capture – The mantra, ‘content is king’ is a truism. There’s a lot of content available, however it ought to be relevant to your business; subscribed or researched. Clearly communicate your business intention to build and leverage your brand.

o Strategies and Tools – Align your social media strategy around defined strategic imperatives, rather than a broad strategy that attempts to be all things to all people.

Social Media for Biz

o Communicate and Connect – Social media is a method of delivering a message(s) and garnering feedback (even if you don’t choose the latter). You need to observe the etiquette and guidelines of the platforms utilized. Decide whether to publish posts, tweets or videos, and what content to include in them to communicate your brand’s message. Respect anonymity, be engaging and active; and ensure you have a plan to respond critics. Be guided ‘that no one has a monopoly on virtue…..not even you’.

o Brand Engagement – Utilizing this tool in your social media strategy can lead to a strong brand that communicates ‘the brand promise’. It can create opportunities for customer experience successes in a competitive environment.

o Measure Results – Set realistic goals or milestones to determine if your efforts are working. This can be done by utilizing available tools to track effort, features and successes.


Experiencing success for your business with social media is having candid conversations with community and building relationships. Messaging through social media will help communicate your brand essence, by getting it right. This will resonate with your customers long after it is delivered. The key attributes for your business remaining relevant to your customers in digisphere (digital space)  is to engage passionately, create authenticity, openness and honesty.



Social Media by Brian Stittle
10 Laws of Social Media Marketing by Susan Gunelius
Social Media and Your Business by Jason Palmer
Social Media: How can I share my ideas and reach my target audience? by Ian Turner


© 2013 Hugh Anthony. All rights reserved.


50 Years of Bond – James Bond

hugh anthony, certified lifestyle speaker · author · lifestyle coach
From the idyllic backdrop of the Caribbean Sea caressing the shores of sun-kissed bluffs, Goldeneye the island retreat where Ian Fleming spawned the novels that inspired the iconic British Spy we have come to know and love – James Bond 007, the world’s most notable secret agent; provides a backdrop for creativity that is iconic as it is intriguing.

Ian Fleming
Ian Fleming

 “We often find our richest sources of creative inspiration through our experiences and connections with other people, places, and things.”


Ian Fleming, a former member of the British navy, turned journalist, writer cum novelist with a creative and vivid imagination that conjured several novels including a collection of short stories on Agent 007 that became cinematic scripts with epic notoriety. It was not until 1958, the eponymous Agent 007 emerged in Dr. No; a book by Fleming that later became a blockbuster movie with the world renowned and beloved icon character, James Bond –  007 in 1962.


Jamaica, the island retreat where Ian Fleming’s spy character James Bond emerged was nonetheless an experience for the author, where life traversed from the mundane to the exotic. Providing a canvass for literati and the kaleidoscope for the enigmatic Bond, James Bond 007 with his witty, yet uncanny characterization for espionage. Jamaica became the ideal mosaic for Fleming while retreating in his artist colony and became the birthplace for Bond.

“I wrote every one of the Bond thrillers here with the jalousies closed around me so that I would not be distracted by the birds and the  flowers and the sunshine outside… Would these books have been born if I had not been living in the gorgeous vacuum of a Jamaican holiday? I doubt it.”

 Ian Fleming

From its rustic settings to the resort lifestyle, Jamaica was the prized backdrop for this international spy’s early films. It provided the ambiance for fictional sanctuaries for romantic respites and unrequited fantasies from skimpy bikinis to the nudity of the Bond girls.

“The first law for a secret agent is to get his geography right.”

                                                                                                             Ian Fleming

Like Bond, James Bond 007 – 50 years of cinematic adventure, Jamaica celebrates its 50th anniversary of independence from the British Empire.  In acknowledgement of Ian Fleming’s contribution to Jamaica, through the creation of the world’s most loved  spy character, the Government in 2010 named an interntional airport in his honour – Ian Fleming International Airport  which is approximately 5 kilometres from Goldeneye.

Bond movies are an experimental journey in design, culture, adventure and style – from automobiles, espionage, exoticism, guns, gadgets, girls, machismo, music, nudity to skimpy bikinis, romance, sexuality, luxury travel, tailor-made suits from Saville Row to Tom Ford, villainous geniuses to special effects. James Bond 007 is intriguing as the novels that enlivened this international secret agent throughout this enviable $5 billion film franchise, that has sustained Bondmania for five decades.

Sean Connery
Sean Connery
Daniel Craig
Daniel Craig

The Bond franchise with its cerebral, sensual, salacious charm and machismo thespians from Connery to Craig; and seductively sexy, provocatively styled names and fashion femme fatales – Bond girls – with uber appeals from the quintessential Bond girl Ursula Andress (Honey Ryder), Honor Blackman (Pussy Galore), Jane Seymour (Solitaire), Lois Chiles (Holly Goodhead), Kim Basinger (Domino Petachi ), Grace Jones (May Day), Terri Hatcher (Paris Carver), Halle Berry (Jinx), Gemma Arterton (Strawberry Fields) and Naomi Harris (Eve Moneypenny) are jaw-dropping as they are boggling; and beckons research on feminism with a critical lens from Bond’s perspective.

Bond Girls
Bond Girls
Best of Bond Music
Best of Bond Music

The Bond movies are a lesson in design and special effects as they are immaculately curated; and as the music is orchestrated to enliven cinematography and box-office annals. From the sets of Ken Adams to the scores from John Barry’s Orchestra (Dr. No & On Her Majesty’s Secret Service) croonings of Shirley Bassey’s Goldfinger, Moonraker & Diamonds are Forever, Nancy Sinatra’s You Only Live Twice, Louis Armstrong’s We Have All the Time In The World, (On Her Majesty’s Secret Service), Paul McCarty and Wings Live and Lets Die, Carly Simon’s Nobody Does It Better (The Living Daylights), Sheena Easton’s For Your Eyes Only, Duran Duran’s A View to A Kill, Tina Turner’s Goldeneye, K D Lang’s Surrender (Tomorrow Never Dies), Sheryl Crow’s Tomorrow Never Dies, Madonna’s Die Another Day, Jack White and Alicia Keys’ Another Way to Die, to the latest chart topping instalment by Adele, Skyfall. The Bond franchise has blended eclecticism from music genres to distinct scores for the silver screens from music maestros and oblivions.

Shaken, Not Stirred.
Shaken, Not Stirred.

Bond, James Bond or 007 beckons worldwide attention of gamut proportions. Our world famous Secret Agent stylistically reminded us – his audience – in this latest flick from the Bond franchise Skyfall , he prefers his vodka martini shaken, not stirred, and will occasionally have a Heineken. The Bond franchise is in the uber class of movie franchises for branding, marketing, promotion, publicity and longevity; with exhibitions from London, Washington, and now Toronto. It has earned the enviable title of the longest running movie franchise in the world with the unrelenting by-liner the second highest grossing film series (and the single most successful adjusted for inflation) with its 23rd official cinematic flick, Skyfall debutant October 2012.


Kudos to the amazing cast and curators, from shrewd actors, crews, directors, producers, composers, writers (from Purvis, Wade, Logan and Wilson) musical maestros, to innovative artists, persistent creative thinkers and movers from Broccoli, Saltzman to Maibaum and directors from Young, Broccoli , Wilson, Hamilton, Glen, Deakins to Mendes; movie houses MGM, Columbia to Sony and Eon.

The Bond franchise melds modernity and tradition into a tapestry that typifies the exotic, eclectic, contemporary and urbane appeals of some of the world’s desirable destinations, vibrant locales, snapshots, plots and scenes that depicts exhilaratingly, the daring to the relaxing, vicariously, vividly or overtly. Bond, James Bond, 007 captivatingly like Diamonds Are Forever (1971) will be around for a long-time to come and as we realize that Tomorrow Never Dies (1997), the cinematic feats are etched in our memories as we look at it with a Goldeneye (1995).

Bond, James Bond or  007 whichever you prefer, is an iconoclast, a provocateur, style icon, trendsetter and refreshingly a revolutionaire with an unshaken commitment and an unstirred sensibility to Her Majesty Secret Service. In a toast to 50 glorious years of  James Bond will you have a shaken martini, Heineken or a glass of champagne? Ian Fleming probably would have had a Red Stripe beer!! Which drink will you have? As we toast the creatively exciting years ahead for this uber cinematic franchise, bar none!!.


•     Ian Fleming’s Jamaica (www.nytimes.com)
•     Ian Fleming 007 – Jamaica 1946-1964 (www.ianfleming.com)
•     On Golden Bond: 50 Years of Sexy Espionage (http://www.rappler.com/entertainment)
•     Best of Bond…..James Bond: 50 Years, 50 Tracks (http://www.absolutepunk.net)
•    The Birth of Bond (www.vanityfair.com)
•    50 Years of Bond Themes (http://www.007.com)

© 2012 Hugh Anthony. All rights reserved.

The Dreams of an Innovative Generation

hugh anthony, certified lifestyle speaker · author · lifestyle coach
“History has shown that many of the innovations that we have come to take for granted were a result of entrepreneurs, pioneers and early adopters willing to invest their own money, and sometimes lives, in a big idea.”

Richard Branson, Founder of Virgin Galactic.

The Discovery space shuttle orbiter made its final takeoff and landing, piggybacking on the jumbo Boeing 747, NASA’s Pluto 905, making its way to its new home, the Smithsonian Institution’s Air and Space Museum Udvar-Hazy Centre in the Washington DC area.  The gleanings from the media coverage, the images of the flyover in Washington DC and the final moments as it landed reflected mixed emotions.  I reflected on the dreams of a generation and of a great era for Discovery‘, the shuttle orbiter that ‘led the pack’ with the most missions into space and is now  at the end of a great run.

Growing up and hearing about the iconic Apollo 11 misson, and Neil Armstrong being the first man to walk on the moon was very fascinating.  With such fascination and interest in human space exploration, my eyes were glued to the TV when there was a space shuttle launch, a delayed launch, disaster or a safe return to earth. Having witnessed the triumphs, difficulties and tragedies, they are all experiences that have contributed to innovation and advancement in science and technology.  Discovery like many other space shuttle orbiters have contributed immensely to the creation of a reservoir of innovative technology and understanding in science (earth and space), medical and technological advancements.

Discovery, as well as the other space shuttle orbiters, enveloped the dreams, aspirations, inspiration and fulfilment for a generation directly and indirectly. I recall a lecture by Dr. Mae Jemison’s (first black woman in space) 14 years ago at an anniversary lecture in Jamaica, and her dreams as a child growing up and the inspiration shared. More vividly, my sister’s recount of the excitement of having Dr. Ronald Ervin McNair  (1950-1986) the first black man in space who visited her high school and the sadness that greeted us with the news of his death in the Challenger disaster of 1986.  Reflectively,  those moments and now have contributed to self-fulfillment, actualization or personal successes, not just for those who shared with us, but for generations of individuals, whose fascinations were kept alive,  vicariously through the space shuttle events.  Discovery provided the satisfaction and feeling that aroused with the accomplishment of those individuals’ dreams, goals and expectations. Here are thoughts from an innovative generation, shared from NASA’s Blog through the eyes of those who worked with the space shuttle programmes:

“I realized that I wanted to work on the Space Shuttle Program as a junior in high school, while sitting in a Physics class. My teacher was a semi-finalist for the Teacher in Space Project and his enthusiasm was contagious……It took nearly 21 years, but my goal of working on the Space Shuttle Program was finally realized in January of 2007. I have had the privilege of contributing to the safe launch and performance of the final six flights of Discovery, Endeavour, and Atlantis; 18 flights in total. It has been an honor to work on these tremendous vehicles and with the dedicated teams that kept them flying safely.”

Becky Crownover, Jacobs Engineering Group

It’s been a great feeling to be part of the space shuttle team. A funny thing happened on the voyage, they, the shuttle team, became my family. We have dreamed big, ventured on wild seas, lost sight of the land a few times and found stars to guide us on our journey. We expanded our horizons and learned lessons. I can truly say I was blessed by our Creator to be part of the greatest human adventure of all time.”

Tom Milner, Reusable Solid Rocket Booster Project Office

“What an awesome experience! Working in the Space Shuttle Program gave me a dream to live. It involved me in one of humanity’s great achievements, and I got to work alongside some of the greatest minds of all time. It taught me more than I thought possible. I made great friends. Over the years the shuttle gave me, my loved ones and the world a sense of exhilaration, connection, despair and triumph. The adventure has only begun. The Space Shuttle Program personifies what a great people can do, and provides a glimpse of the greatness that lies ahead.”

Michael Mitchell, Propulsion Systems Engineering and Integration Office

My thoughts are, for a generation that lived and experienced not just an American innovation, but also the confluence of innovative collaborations in science, aerospace technology, human space exploration and innovation, what’s next?

The global community is experiencing innovation and creativity at an even more rapid pace than ever before.  Our world still has miles to go in every field of endeavour, more so now than ever. Given the realms of scientific research garnered, and to explore the potential and capabilities these discoveries hold for humankind. We now have over 30 years of valuable information from the first space shuttle launch of 1981 to build on.  There is still so much to discover, to create, to learn, to share, to cultivate, to innovate and to enhance our lives.  What are the possibilities…endless of course!!

Similarly, over three decades ago, the space shuttle era inspired us to dream even bigger, it created a community of believers, gave us a culture that fostered a spirit of discovery and innovation, new techniques and ways of seeing, doing and pursuing things. Having experienced it all, do we now have even bigger dreams as an innovative generation, given the possibilities that lie ahead?

We have an opportunity to inspire innovation around us, in every field of endeavour be it the hard or soft sciences, businesses and in our communities. We may not have the foggiest idea what that will be, however needs and demands are all around us to be met, and its for us to find solutions.  However, we collectively must invest in our people and future generations to foster that spirit of innovation and ‘why not’ as team members of private, public and non-government enterprises and institutions, and as citizens.  There is power in our dreams, potential and capacities to rapidly transform our capabilities, building on our dreams or that idea ‘collaboratively’ or ‘collectively’ of the generation before us and making better what we have learnt.

“People are the quintessential element in all technology… Once we recognize the inescapable human nexus of all technology our attitude toward the reliability problem is fundamentally changed.”  

Garrett Hardin

NASA Video – Shuttle Discovery Makes Final Flight over the US : http://www.youtube.com/watch?v=k_IfoCUHyeo.



© 2012 Hugh Anthony. All rights reserved.